Nebraska tech company opens King of Prussia branch

Orion said it may look to expand the King of Prussia hub – which neighbors the King of Prussia Mall – to include other teams in the future. ( file photo)

At the end of last year, Omaha, Nebraska-based fintech company Orion Advisor decided to hire a Philly-based marketing chief based on her track record at companies like eMoney Advisor.

Come 2018, since the experiment worked, the company decided to go all in and establish a Philly office around CMO Kelly Waltrich. Currently at four people in a 1,500-square-foot outpost in King of Prussia, the North Wales resident will look to expand that team to 15, writes Robert Torres in

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Orion said it may look to expand the King of Prussia hub – which neighbors the King of Prussia Mall – to include other teams in the future.

“We’re thrilled to have her grow our footprint on the East Coast not only in support of our marketing and recruiting goals, but also as a local resource for the large concentration of clients we serve in the greater Philadelphia area,” said Orion CEO Eric Clarke in a press release.

A recent report from corporate site selection specialist John Boyd – who said Philly’s a prime contestant in the Amazon HQ2 bid process – shows Philly offers companies in the financial services sector an attractive deal for establishing back offices in marketing, accounting and IT.

“Philadelphia costs show well, totaling $11.4 million per year, roughly $2 million less expensive than the U.S. financial capital of New York City,” Boyd said in the report. “[Philly is also] lower than other U.S. financial hubs like San Francisco, Boston, Chicago, and Jersey City.”

To read the complete story click here.

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