Horsham Pharma Partners with Comedian D.L. Hughley for Initiative That’s No Laughing Matter

D.L. Hughley.
Image via VLAD TV at YouTube.

Janssen Pharmaceuticals of Horsham is working with comedian/radio host D.L. Hughley to raise awareness of a specific form of cancer. The primary audience for this information is individuals in Black communities. Markets Insider reported the joint effort.

The former ABC sitcom performer will work with Janssen — in relationship with Johnson & Johnson — on an initiative branded “That’s My Word.”

The national campaign seeks to drive better health incomes for multiple myeloma, better known as cancer of the plasma cells; its cause is unknown.

Multiple myeloma data sifted by race show the reason behind the concentrated messaging:

  • 35,000 Americans are diagnosed with it annually; 20 percent of patients are Black, a statistic that is rising
  • Diagnoses in the general populations is usually around age 60, but it’s age 50–55 for Black patients
  • Black patients are twice as likely to die from the disease, owing to its delayed detection

“Cancer has touched so many of us, but we need greater awareness of diseases that are disproportionately affecting and killing Black people, like multiple myeloma,” said Hughley.

“I am honored to work in partnership with the Black community through That’s My Word to raise awareness … [and] potentially save lives.”

More on this awareness campaign with D.L. Hughley is at Markets Insider.


D.L. Hughley during his Comedy Central standup days.

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