Perfume, Lingerie, Esports, Corn Dogs … What King of Prussia Commonality Do They Share?

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food on tray Belong Gaming
Image via Kong Dog at Facebook.
Kong Dog is one of several new brand locations heading to King of Prussia Mall.

The ever-evolving commercial entities housed within the King of Prussia Mall are a retail kaleidoscope of shops, restaurants, and service providers. And as reported by the Philadelphia Business Journal’s Natalie Kostelni, more gems are being added to the mix, including Belong Gaming, an esports arena.

Six new retailers are now occupying storefronts at the shopping destination; three new food options are coming by late summer; and more are planned for 2023–2024.

The brands now welcoming customers are:

  • Savage X Fenty, the lingerie line backed by Rihanna
  • Papaya, an apparel shop
  • Arabian Oud, a perfumery provider that also carries incense and other fragrances
  • Clothing shops Octane and Akira

Additional food offerings are also in the wings:

  • Pressed, a juice shop
  • Kong Dog, crafter of corn dogs
  • Stir Fry 88, provider of quick-serve Chinese

Beyond that, the former JCPenney store, long abandoned, is transitioning into a Wayfair, Inc. It stocks home furnishings, but the Montgomery County site will also have a café with indoor and outdoor seating.

More on Belong Gaming and the other new neighbors at KoP is in the Philadelphia Business Journal.

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