Marlyn Schiff, a jewelry designer and entrepreneur who recently opened a Haverford store, believes honesty and transparency are crucial for a successful business, writes Rachel Spurlock for the Main Line Today.

“I don’t worry too much about whether or not people will like what I make,” she said, adding that it is much more important to be “honest and transparent about what you’re creating and always stay true to who you are.”

Schiff began making jewelry while she was working at Macy’s.

“Back then I would go out and buy beads and I would stay up every night to make my pieces—it was just me hand-beading everything,” she recalled. “It got to be so overwhelming I ended up quitting my job to start my own business.”

After years of selling her creations online and at select stores, she decided to open her own brick-and-mortar space. And she did not have to search long for the perfect space.

“From the moment I walked in, I knew it was the spot,” she said. “I think brick-and-mortar is coming back in a big way, and we’ve had a great response so far.”

Read more about Marlyn Schiff at the Main Line Today by clicking here.

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