Boston’s Roseview Group is planning a facelift for an office building in King of Prussia, writes Natalie Kostelni of the Philadelphia Business Journal.
The Group bought 211 South Gulph Road, a 102,204-square-foot property for $21 million last year. It is looking to bring it up to a standard that would let it compete with nearby Class A buildings.
It is hoping the renovations will help it attract tech and other creative companies, said Steve G. Corridan, a partner with Roseview.
“If you look across the country, there’s a major shift toward creative office space for the millennials,” he told Kostelni. “Some of the most important issues that corporate real estate executives are attracting tenants and recruitment and a lot of that has to do with space.”
According to Kostelni, Roseview hired D2 Solutions to design the renovations, which will include installing better signage, updating the building’s façade and creating indoor and outdoor communal space. The work also involves rebranding it as “Gear Works,” which is borrowed from Philadelphia Gear, a manufacturing factory that stood next door to the property for years.
Click here to read more about the proposed overhaul from the Philadelphia Business Journal.