Bala’s Susquehanna International Group Bets Big Money on the Little Guy

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Amir Goldman in front of sign
Image via Amir Goldman, LinkedIn.
Amir Goldman, head of SGE, at right.

Bala-Cynwyd’s Jeff Yass founded Susquehanna International Group in 1987, and now he is the wealthiest man in Pennsylvania. SIG is one of the top investment groups in the country, investing trillions per year on the stock market.

Large profits allow the company to invest privately into growing businesses at a more relaxed timeline, reports Joseph N. DiStefano for The Philadelphia Inquirer.

Susquehanna International Group has three private funds that invest independently and are not beholden to the 3-7 year timelines expected from outside investors.

Susquehanna Asia Venture Capital backs more than 60 businesses in Southeast Asia.

SIG China is heavily invested in ByteDance, the company behind TikTok.

Susquehanna Growth Equity (SGE) invests in 100 companies in the US, Europe, and Israel.

Amir Goldman, head of SGE explained that they focused on software service companies for the first ten years since its founding in 2005, before gravitating to more brick and mortar companies. Businesses that “mom would understand and like,” he said.

In 2021, SGE signed with PA-based Soccer Shots, a youth soccer program. The company is now in 46 states and 25 countries. They set up a holding company, Strong Youth Brands in Middletown, Pennsylvania.

Without the restrictions of a tight timeline to appeal to outside investors, SGE is able to look outside the traditional investments. “We are searching for bootstrapped entrepreneurs,” Goldman said.

Read more about Susquehanna International Group’s private investments at The Philadelphia Inquirer.

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