Shoppers seeking couture and products in swanky settings need not make their way to New York. Or even the upscale retailers in Philadelphia.

The Main Line — with its easy commute, excellent service, and eclectic merchandise — is perfect, even for discriminating tastes. Shaunice Ajiwe and Kristen Schott plumbed its retail depths for Philadelphia Magazine.

The Main Line seems forever to refresh itself with new stores for fashion, accessories, menswear, and skin-care products. Visiting its array of notable shops is an enjoyable January outing, especially into stock up for a winter cruise or spring wedding season. Or even just get some fresh air while obtaining fresh pieces of wardrobe.

Veronica Beard, in Ardmore’s Suburban Square, is the place for sleek jackets and dresses in cool denim and tweed pastels.

JWH Boutique in Wayne offers items from luxury designers, including Caycee Black from Project Runway.

Lisi Lerch Bungalow in Villanova is a mecca for those wishing to accessorize. Its shelves brim with beach hats, custom bags, and earrings.

In Bryn Mawr, Exceptional Finds provides upscale accessories (Hermès) at friendly prices.

A bit off the Main Line (in Bala Cynwyd) but still accessible for a day’s outing is AskAliesh, founded by Aliesh Pierce, who learned her craft as a makeup consultant to Michelle Obama. She remains an expert in skin care for women of all ethnicities.

More on pampering and purchasing on the Main Line is in Philadelphia Magazine.

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This brief video history shows how the Main Line came to be.