Officials with the Simon Property Group, owners of the King of Prussia Mall, have made a commitment to raise $2 million for breast cancer awareness in two years, and are on track to reach a million dollars this year.

Patti Gahagan loves to occasionally meet friends for lunch at King of Prussia Mall, but by her own admission, she doesn’t do a lot of shopping when she’s there, writes Gary Puleo for The Times Herald. 

[uam_ad id=”54865″]

That all changed on Saturday when the Willow Grove resident, as the mall’s guest of honor, got to engage in some serious shopping on the mall’s dime.

Thanks to King of Prussia Mall’s partnership with the Philadelphia chapter of Susan G. Komen Foundation, the breast cancer survivor was treated to a Be More Than Pink shopping spree with a $250 gift card in celebration of her “strength, goodwill and contributions to the community.”

The gift of a shopping spree was meant to recognize the mall’s relationship with Susan G. Koman Foundation while rewarding a breast cancer survivor during Breast Cancer Awareness Month, Smith said.

Those who donate $10 to the foundation receive special discounts of up to 25 percent at participating stores, noted LeMay.

“If you’re buying a $1,000 bag at Coach 25 percent off is quite a discount,” he said.

The fundraising campaign provides the incentive that customers appreciate, Smith added.

“They see the offers that these retailers have extended,” she noted. “It’s a great value, but more than that, it’s an opportunity to support a great cause.”

To read the complete story click here.

[uam_ad id=”54875″]