Manor College’s Rebranding to Include New Tagline and Institutional, Athletic Logos

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Manor College has moved to online classes starting on March 16 through March 27 in an attempt to slow down the local spread of COVID-19. Image via Manor College.

manorcollegelogo-300x159Manor College, a private college located in Jenkintown that offers more than 38 associate’s degree programs, recently announced its future plans for rebranding.

Effective Jan. 27, the college will implement a polished institutional logo, tagline, and a suite of athletic logos featuring their mascot, the Manor Blue Jay.

To prepare for the rebrand, Manor College partnered with The Mighty Engine, a dynamic marketing firm located in Old City, that has worked on major regional campaigns and rebrands.

The main objective of the rebrand is to position Manor College as first in the region’s associate’s degree-granting marketplace. The Manor College name and Blue Jay mascot will remain, but they will be receiving an aesthetic update that will expand the mission and reach of the college.

Jonathan Peri, Manor College President
Manor College President Jonathan Peri

The new institutional logo will incorporate a crest with a captivating font displaying the words “Manor College,” coupled with a new and unique tagline that portrays the welcoming and personalized atmosphere that Manor students experience.

The Blue Jay athletic logo will transform into a competitive and intense representation of the athletic programs that Manor has to offer. Along with the new logos, Manor College is preparing for a new website – one that is more attractive, modern, user-friendly, and mobile-responsive.

“Lots of colleges are correcting their price points right now,” said Jonathan Peri, Manor College President. “Manor College students never had to worry about that because we never overinflated. We always kept costs affordable.

“Even as recently as the current year, we had no tuition increase. So now, with The Mighty Engine assisting our rebrand, we’re emphasizing Manor’s excellent private education, small class setting, and longstanding accessibility. It’s a beautiful new way of representing the college as ahead of the curve because we never got behind it. The difference is that, now, we’re positioned to shout it from the rooftops.”

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