The retail world is continuing its evolution into experiential venues as the former  Macy’s  at Plymouth mall will now house a new craft store and a new brewery.

PREIT  today announced two newly executed leases with Michaels and Miller’s Ale House at Plymouth Meeting Mall, completing its anchor replacement initiative for the former Macy’s space, according to prnewswire.com.

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Plymouth Meeting is one of PREIT’s many anchor replacement projects that span an array of uses and expeditious re-tenanting.  In a year where Bon Ton closed 212 stores and Sears announced an initial closing list of 142 additional stores, PREIT has completed its planned department store re-positioning effort.

In the past 13 months, PREIT has opened or executed leases with nearly 30 tenants in 10 former department store spaces.  The replacements span an array of uses including dining, entertainment, off-price, fitness, sports & leisure, arts & crafts, grocery and even traditional department stores.  As part of its proactive replacement strategy, PREIT replaced 5 Sears stores and 1 Bon-Ton store.

The new tenants at Plymouth Meeting underscore PREIT’s continued foresight into evolving consumer preferences and the need for diverse retail and dining offerings, as it even further differentiates the tenancy model at the property. Since its addition of Dave & Busters in 2009, nearly a decade prior to the “retailtainment” boom sweeping shopping centers nationwide, PREIT has continued to differentiate the property in today’s competitive retail environment and has set the stage for densification of the property with the addition of multifamily in the coming years.

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