Reflecting its name, a participant relies on five wits to get out of jams: common sense, fantasy, imagination, memory and estimation.
5 Wits adventures are cutting-edge, live-action entertainment venues that immerse you in realistic, hands-on experiences, according to the company’s website. They are similar to escape rooms in that you must use teamwork to solve puzzles and challenges, but 5 Wits adventures have higher quality environments, special effects, and more compelling storytelling. 5 Wits puts you in the center of the action, making you feel as if you’re in a movie or video game.
For mall owner Pennsylvania Real Estate Investment Trust, 5 Wits is part of a trend of offering entertainment at the mall. Movie theaters, bowling alleys and arcades are taking over closed department stores and spaces once belonging to apparel retailers that have faded as online shopping surges.
“5 Wits aligns with our mission at Plymouth Meeting Mall to be an experiential destination,” said Joseph Coradino, CEO of PREIT, which owns Cherry Hill, Exton Square, the Gallery Mall downtown that is being remade as Fashion District Philadelphia, among others.
Coradino said it’s all about extending the shopper’s time at the mall. 5 wits is expected to hold a grand opening on Nov. 2.
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