IKEA 2018 Catalogue “Make Room for Life” Aims to Maximize Customer’s Living Space
Global home furnishing giant IKEA, which has its U.S. headquarters in Conshohocken, has decided to focus on the living room for 2018.
Its new catalog aims to inspire consumers to create a comfortable space to enjoy their everyday life.
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“As homes rapidly change to fit our lifestyles, we want to inspire and enable people to make room for the things they love in life,” said Shideh Hashemi, IKEA’s U.S. Marketing Manager.
The new designs provide options that align with the changing ways people are spending their time at home especially their living room.
To achieve this, IKEA has developed smart and affordable home furnishing solutions that can be easily adapted and customized. Some of the new additions include a media center which can doubles as a storage unit and a modular sleep-sofa perfect for overnight guests.
To get your copy of the new catalog, pick up the printed version at the local IKEA store from August 2 or access it online at IKEAUScatalog.com from August 7. For smartphone and tablet users there will also be a Catalogue App available on the same date.
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